Journeying to the rolling hillside of Byron Bay, The Apéro team found themselves exploring an architecturally breathtaking homestead for S/S19 campaign photoshoot, La Rose. This remarkable location hints Spanish influence with its terracotta rendering, open-space plan living, rustic design, and minimalist interior. Elements such as a large outdoor wood-fire, and exposed spotted gum rafters, creating the feeling at one with the surrounding environment.
This laid-back space set the perfect backdrop for an Apéro afternoon of fun. The muted tones and textures within the home perfectly complemented the La Rose colour palette of burnt rose, sky blue, and peachy pinks. While muse and model Neve embraced this collection in true Apéro style, capturing a mood made for dreamy summer days, weekend vacations and afternoons by the pool with a drink in hand.
The S/S19 La Rose collection doesn’t disappoint Apero tee lovers, with many more embroidered and beaded tee variations to suit everyone's taste. There are beautiful new fashion pieces, including linen blend co-ords, white Anglaise dresses, and denim skirts; all staple pieces perfect for pairing with our tee’s and day to night occasions. This collection aspires to create something for every woman by designing a variation of form-fitting and easy wearing silhouettes. Whether it be for the beach, a formal event, or a casual day at home; there’s an Apero piece for every occasion and every person!
We hope you enjoy this collection as much as the team loved creating it for you. We invite you to explore the campaign images below. To shop the latest collection, head here.
Model | Neve Fogg @ Chic Management
Photographer | Laz Smith @Crewmedia
Second Shooter | Ingela Furustig
Videographer | Jacky Kao @Crewmedia
Stylist | Rachel Mellers
Makeup | Bridget Manning
Shoot Assistant | Lilli Todd